About Us

Located in the heart of Echuca, Honey is your one-stop destination for effortless style. Founded by local stylist Fiona Honeyman in 2008, Honey brings together a thoughtfully curated selection of apparel and accessories, blending quality with timeless appeal.

Fiona’s eye for fashion and her belief that shopping should be a joyful experience shines through in every detail. Whether you’re refreshing your everyday wardrobe, discovering your signature look, or styling for a special occasion, Fiona and the Honey team are here to make it easy and inspiring.

Stocking a mix of beloved local and international designers, Honey offers something to suit every style and budget.